Apple iCar on the way? Tech giant hires car industry expert to take on Google

 

One artist's impression of what the iCar could look like

Apple has fuelled long-standing rumours that it's building an "iCar" this week with the revelation that it has hired a top executive from Chrysler.
Doug Betts, a senior vice president at the American car manufacturer, has joined Apple in an "operations" capacity.
The vehicular veteran updated his LinkedIn page to acknowledge the move but didn't give much else away. And, since the news broke, he appears to have deleted his account.

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Would Apple fans like the chance to get in a car from the fruity firm?

Betts isn't the first automotive expert Apple has snapped up. The company hired numerous members of staff from Tesla and Mercedes-Benz earlier this year. It supposedly put them to work on a top secret project codenamed "Titan".
So far, Apple's advancement into the world of cars revolves around CarPlay, a software solution that works with the car's internal entertainment system to allow you to use Apple apps directly on the sat nav screen.

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Other technology companies have been looking into cars for several years now and search giant Google leads the way.
It has recently revealed its road-legal prototype and commented that the driving is so good that distracted human drivers are often rear-ending into them.
Several designers have taken to the internet to showcase concept images of what a car from Apple looks like.

Aristomenis Tsirbas/Freelancer

Concept images of the Apple iCar go into surprising detail about how it might be constructed

And if the massive tech company doesn't end up producing its own motor, there's always the flying cars to look forward to.